Riding the wave of success on the Top Chef show, Nestlé, in partnership with JWT Paris, launched a series of mini-cooking competitions called « Top Mom ».
Six mothers will have several 5 minutes challenges using chocolate cake preparations of the brand Nestlé Dessert. They will be judged by a jury of three children. Furthermore, each week during a little over of a month, a video of different challenges will be published on the site La table à dessert. At the end of each test, a mother will be eliminated.